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WeDo Has Top Share of RA Market

Portuguese RA vendor WeDo is reported to have a 25% share of the worldwide market for revenue assurance, making them market leaders. The claim was made by research business Stratecast, in their new Revenue Assurance and Cost Management Global CSP Sector Assessment. Stratecast calculated that the RA market was worth USD235M in 2009. You can read WeDo's press release here and can obtain Stratecast's report from here.Susana Schwartz of Connected Planet speculates whether the reasons for WeDo's success lie in the personalized customer service it gives, and in seeking to provide assurance over a much wider cross-section of business processes than their competitors. You can read her article here. As far as the business processes are concerned, Schwartz notes that:WeDo works to align processes with that of the TM Forum’s larger business process framework, dubbed eTOMLeverage of the TMF's intellectual property makes sense. In other words, treat the eTOM as a checklist of business process and then build assurance of those processes around the checklist. Using the eTOM gives some solidity to the foundations of 'business assurance', the tagline that WeDo uses to explain how it pushes beyond the boundaries of revenue...

Portuguese RA vendor WeDo is reported to have a 25% share of the worldwide market for revenue assurance, making them market leaders. The claim was made by research business Stratecast, in their new Revenue Assurance and Cost Management Global CSP Sector Assessment. Stratecast calculated that the RA market was worth USD235M in 2009. You can read WeDo’s press release here and can obtain Stratecast’s report from here.

Susana Schwartz of Connected Planet speculates whether the reasons for WeDo’s success lie in the personalized customer service it gives, and in seeking to provide assurance over a much wider cross-section of business processes than their competitors. You can read her article here. As far as the business processes are concerned, Schwartz notes that:

WeDo works to align processes with that of the TM Forum’s larger business process framework, dubbed eTOM

Leverage of the TMF’s intellectual property makes sense. In other words, treat the eTOM as a checklist of business process and then build assurance of those processes around the checklist. Using the eTOM gives some solidity to the foundations of ‘business assurance’, the tagline that WeDo uses to explain how it pushes beyond the boundaries of revenue assurance.

The Stratecast report also says that the RA market is growing, and predicts a 22% CAGR. However, caution is needed; previous reports have also forecast rapid growth in the RA market. Had those projections been reliable, then the current market would be significantly bigger.

Eric Priezkalns
Eric Priezkalnshttp://revenueprotect.com

During his career, Eric has been a Director of Risk Management for a national telco, the Chief Executive of the Risk & Assurance Group, a Chief Marketing Officer for a software business, a consultant, a public speaker and the publisher of Commsrisk since its launch in 2006. Look here for more about the history of Commsrisk and the role played by Eric.

The comms providers that Eric has worked for include Qatar Telecom, Cable & Wireless, T‑Mobile, Sky and Worldcom. In addition to his proficiency at speaking about the current scamdemic, Eric is also a qualified chartered accountant and a subject matter expert in consumer protection, enterprise risk management, fraud prevention, data integrity and billing accuracy. Eric was the lead author of Revenue Assurance: Expert Opinions for Communications Providers, published by CRC Press. He can be reached through the contact form on this website.

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