Is ECtel, the Israeli vendor of RA and FMS software, cutting costs a little too far? Vendors should be careful with their money. It is good for their business and creates the right impression with customers. But I got an anonymous tip-off that indicates ECtel should think about increasing the amount they spend on software. Take a look at this PDF document on ECtel’s website. It is a short list of abbreviations that supplements a letter of warranty from HP Israel. If you scroll to the bottom, you can see a tell-tale sign of doing things on the cheap: an advert for trial version software used to create the PDF file. By not buying the latest PDF-writing software from Adobe, I guess ECtel can argue they saved about US$300 of their investors’ money ;)
Always Cutting Costs…

Well, to be precise the savings are only $49.95, the cost of pdf factory license. Quite a few obvious questions to ask – like where else these harsh savings been applied, but more interesting to ask is it about savings or sloppiness ?