Any B2B Software is only as Good as Its Users
Working in Product Management for a software is/was the best job I could have ever had, and Thanks to Subex for the tremendous opportunity it…
Moinak Banerjee
You may know the risks and impacts, but are you prepared?
My personal career transition from revenue assurance function (focused on telecoms) to that of enterprise risk management and eGRC software application has opened a completely…
Analytics is not the Silver Bullet
One may think, that the above is obvious- but it definitely is not. As the saying goes “Ignorance is bliss”, and so a lot of…
Moving from Customer Experience to Customer Engagement- The Soft Touch
In my last post on Dunbar’s number and CEM; I mentioned that the key to better customer experience could be to target the set of…
Can Dunbar’s number aid in Customer Experience Management?
Probably one of the key aspects of CEM is finding out the experience of the customer in his/her day to day interactions with the closest…
Content is King!…. but would telcos get a share of the pie??
It is not a new phenomenon to hear ‘Content is King’; but what is valuable content and what is not, especially when it comes to…
Scary Numbers! or is it??
Reaping benefit of having news feeds from Google on key words, I get to know a lot of publications on revenue management across the globe….
“People eat more when You give them bigger containers”
I lifted this title for the post directly lifted from the book ‘Switch’, because there could not be a better way to start the last…
Challenges to mitigate in the New Age of Customer Experience with ‘connected’ applications
The buzz word for the immediate next future is “the internet of things” where appliances are all inter-connected in one large network. Today we talk…
A further step ahead with Customer Experience Management
A recent article on had the caption “Social media breathes new life into live TV”. This article definitely provides the reasons for a call to action…