Customer Engagement in the UK Energy Market
The UK’s Conservative government wants to impose price caps on energy tariffs, but the real problem is that customers do not choose to switch to the cheaper tariffs that already exist.
The UK’s Conservative government wants to impose price caps on energy tariffs, but the real problem is that customers do not choose to switch to the cheaper tariffs that already exist.
There will always be overcharging so long as customer bills depend on estimates instead of actual meter readings.
Government tariff caps benefit customers who do not shop around, but discourage competition on price.
Changes in the UK energy market have encouraged the creation of RA teams, meaning those with relevant skills are in demand.