I have been doing a lot of driving recently, so I get to spend a lot of time listening to radio adverts that get played over and over. One of the worst has been telling me it is “national carwash week“, and encouraging me to take my car to the carwash. The only conclusion I can draw is that there are no laws preventing anybody from claiming any day, week or month for whatever purpose they like. So this is me proclaiming December 2nd as International Revenue Assurance Day (imagine the sounds of trumpets, people cheering, and hats being thrown into the air in celebration).
Apologies for not giving anyone any notice. I promise to do a better job of giving everyone some advanced warning next year. Starting now. You have exactly one year to get ready for RA Day, Dec 2nd, 2007. Now, unlike the carwash people who did the obvious and got some z-list celebrities from the tv to promote cheap car washes, you may be wondering how to celebrate RA Day. My suggestion is that we hold an on-line party (perhaps in Second Life or somewhere like that) and nominate each other and hand out prizes for the following awards:
– most extraordinary extension of RA into an area that clearly is not RA
– most exaggerated claim of leakage in a telco
– most exaggerated claim of benefits added by a revenue assurance project
– least developed revenue assurance vapourware successfully sold
– best 12-word explanation of RA in language a CEO would understand
– most secretive “expert” in revenue assurance
– most revenue assurance conference presentations in the last 12 months
– most self-promoting person in revenue assurance
Of course, I am hoping to win the final award ;)
