Here is a quick roundup of recent news from the big revenue assurance vendors.
- cVidya releases ‘Integrated Revenue Intelligence Solutions’ (IRIS), a rebadge of the offerings acquired through the takeover of ECtel. See here.
- Subex launches version 4 of its RA solution, Moneta, which includes its ‘DICE’ data cube analysis engine. More here.
- US firm Synaptitude Consulting will now be “powered by Lavastorm” after agreeing a deal with Lavastorm suppliers Martin Dawes Analytics. See here.
- Meanwhile, Martin Dawes Analytics also announced the appointment of utility and comms industry veteran Bill Belcher as Director of Sales. More here.
What constitutes a major RA Vendor?
If this is simply repeat publicity for the big players, who already have significant marketing and publicity budgets, then where do new, innovative organisations looking to challenge the Subex, Connectiva, cVidya organisations start? It is these smaller organisations who do not have the in-built inertia that might just be able to take RA forward, through new ideas and better creativity – they may not, but if we don’t invite them, then don’t expect to see any shift in the paradigm.
If those purporting to support the RA Professional censor free access to all the information, probably through omission rather than design, it is not unsurprising that those in the larger organisations get the impression that they can take liberties. You have effectively dismissed the smaller competitor without them having to raise a finger.
Smaller vendors may be a much better match for the smaller operators.