What is the best online resource for promoting your brand to the kinds of risk, fraud, security and assurance professionals that regularly visit Commsrisk from all around the world? Is it better to appeal to them via social media, or to get their attention by placing an advert on Commsrisk?
Our data shows that social media fails to reach a huge proportion of our professional community. Less than 15 percent of the traffic received by Commsrisk comes to us from social media, even though our LinkedIn posts generate thousands of likes, and hundreds of thousands of impressions each month.
The vast majority of Commsrisk readers arrive here because they have bookmarked the website or they are searching for information about the topics we cover. That is hardly surprising when you consider our audience has grown every year for 15 years in a row. Can you afford to ignore all those professionals by adopting a communications strategy that does not involve Commsrisk?
Commsrisk runs a twice-yearly auction for advertising spaces and that time is now upon us. Submit your bid by March 30 if you want a chance at seeing your advert on the website for a six-month period beginning April 9. When you purchase a space you can change your advert as often as you like at no extra charge. That means Commsrisk is a uniquely cost-effective way of promoting your company’s brand to an audience that is highly targeted whilst also spanning the globe.
Selling our advertising spaces through an auction ensures we give everybody an equal chance to promote their business. With many different kinds of spaces available, all our bidders have the opportunity to secure a bargain.
You can learn more about the bidding process and the advertising spaces available by looking here.