Data, Debt and Appreciating Loyal Customers
If you knew people who had enhanced profits by helping loyal customers to switch to the best tariff, would you not want to share their advice with the largest possible audience?
Wake Up Sleepy Customers to Revive Profits
Understanding more about a quietly profitable customer could lead them to generate even more profit for your business.
Being Mindful of Hardship
Recent research by the UK comms regulator reiterated the difficulties that so many customers are going through worldwide.
Should Telcos Use Data to Recommend Better Deals to Existing Customers?
Giving advice about the best tariff for a subscriber might also encourage customers to act on other recommendations.
RAG TV: From Tariff Harmonization to Tax Audits to Number Plan Loopholes
Francis Afful of MTN Ghana and Guy Howie of Biaas were the guests for a show that was entertaining, varied and informative.
UK Telco Fined for Overcharging Calls by Disabled Customers
The Post Office admitted that a special service for the disabled had been on the wrong tariff for five years.
Only Suckers Pay Full Price
Most UK telco customers could get a lower price, if they simply asked their existing provider for it.
May-Day: Price Control Pledge Causes UK Energy Share Price Tumble
Government tariff caps benefit customers who do not shop around, but discourage competition on price.
Apple Is the New Sheriff of Mobile Comms
Apple’s strategy is to skip any middlemen between them and their customers, and that includes mobile network operators. How can the telcos compete with Apple’s might?
Real-Time Functionality Gives Pricing Flexibility
Real-time responsiveness allows operators to proactively engage customers, but also demands a change in corporate culture.