They Know Everything About You: 30 IoT Devices

They know everything about you
Keeping secrets is too hard
Your life is all recorded for you
In holes punched in computer cards

So go the lyrics of ‘Data Control’, an early song by Hüsker Dü, who went on to become “one of the most influential alternative bands in the US during the 1980s”. The angry hardcore/post-punk trio from Minnesota had a point, even if the technology was not yet up to speed. Less than forty years later, businesses really do know everything about you, and not just everywhere you go and who all your friends are. Here is a list of thirty things that businesses can now learn about you, thanks to gadgets connected to the internet of things.

  1. How you brush your hair
  2. If your belt is too tight
  3. The preferred setting for your vibrator
  4. When you are thirsty
  5. How heavy your period is
  6. What vegetables you squeeze into juice
  7. If you are bad at making tea
  8. How rare you like your steak
  9. The state of your home-brewed beer
  10. How fast you skip
  11. If you fell
  12. How hard you were tackled when playing rugby
  13. The number of coins in your piggy bank
  14. How bad your house smells
  15. If your door is unlocked
  16. If your window blinds are open
  17. Who visits your home when you are not there
  18. How often you look in the mirror
  19. Where your umbrella is
  20. What the inside of your mouth looks like
  21. How much toilet paper you use to wipe your arse
  22. When you switch your lights on
  23. The temperature you set for your central heating
  24. How you sort your vinyl records
  25. When your plant needs watering
  26. The heartbeat of your long-distance lover
  27. If your dog is stressed
  28. When your cat shits
  29. The sleep cycle of your unborn baby
  30. What pills you take for your mental illness

Too technical to talk about
Too complex for layman’s brains
It’s enough to make you paranoid
Or drive you crazy losers sane

If that list just freaked you out, perhaps you should follow this Spotify link and mosh around to Hüsker Dü’s Data Control until you are too tired to worry any more. But if you do, they will know you listened to Hüsker Dü and that you read this website. For some of us it is already too late…

Eric Priezkalns
Eric Priezkalns
Eric is the Editor of Commsrisk. Look here for more about the history of Commsrisk and the role played by Eric.

Eric is also the Chief Executive of the Risk & Assurance Group (RAG), a global association of professionals working in risk management and business assurance for communications providers.

Previously Eric was Director of Risk Management for Qatar Telecom and he has worked with Cable & Wireless, T‑Mobile, Sky, Worldcom and other telcos. He was lead author of Revenue Assurance: Expert Opinions for Communications Providers, published by CRC Press. He is a qualified chartered accountant, with degrees in information systems, and in mathematics and philosophy.