WeDo, the Portuguese revenue assurance vendor, has announced the purchase of Connectiv Solutions, US providers of cost management and network efficiency tools; see the press release here. The purchase price was not disclosed.
Although details are limited, WeDo’s intentions are clear: they will consolidate their position as one of a few truly global players in the evolving business assurance market. Acquiring a US firm obviously strengthens WeDo’s foothold in North America – a region which is especially important but challenging. The idiosyncratic nature of North American telecoms has left many an international vendor perplexed about how to get traction in that vital part of the world, even whilst they find their software is selling well on every other continent. Connectiv’s website states their customers include 4 of the top 5 service providers in North America. WeDo’s top priority will be to increase sales to Connectiv’s existing customer base. We should also monitor how well WeDo can leverage Connectiv’s products for managing costs and efficiency; intelligent ways to reduce expenditures should be an attractive pitch for telcos in other saturated markets.
