Portuguese RA vendor WeDo is reported to have a 25% share of the worldwide market for revenue assurance, making them market leaders. The claim was made by research business Stratecast, in their new Revenue Assurance and Cost Management Global CSP Sector Assessment. Stratecast calculated that the RA market was worth USD235M in 2009. You can read WeDo’s press release here and can obtain Stratecast’s report from here.
Susana Schwartz of Connected Planet speculates whether the reasons for WeDo’s success lie in the personalized customer service it gives, and in seeking to provide assurance over a much wider cross-section of business processes than their competitors. You can read her article here. As far as the business processes are concerned, Schwartz notes that:
WeDo works to align processes with that of the TM Forum’s larger business process framework, dubbed eTOM
Leverage of the TMF’s intellectual property makes sense. In other words, treat the eTOM as a checklist of business process and then build assurance of those processes around the checklist. Using the eTOM gives some solidity to the foundations of ‘business assurance’, the tagline that WeDo uses to explain how it pushes beyond the boundaries of revenue assurance.
The Stratecast report also says that the RA market is growing, and predicts a 22% CAGR. However, caution is needed; previous reports have also forecast rapid growth in the RA market. Had those projections been reliable, then the current market would be significantly bigger.